Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?
SALARY: $120,000-$142,000, bonus and long-term incentive eligible
COMPANY:
Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That’s right, over 100 of America’s most loved brands, to be exact. But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together
– when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?
ROLE SUMMARY:
We are searching for top talent to join the Commercial Insights & Category (CIC) team. Our team is at the heart of the commercial transformation strategy that drives Anheuser-Busch’s growth agenda. The individual who will excel in this role will balance a solid foundation of brand and innovation insights expertise with the ability to build impactful strategic narratives that drive action.
As a Senior Manager of Insights, you will be responsible for identifying penetrating insights that keep consumer at the core of our brands and innovation decisions. This role engages on all aspects of insights including defining the consumer target, shaping both 3Y strategy, and 1Y Plan, as well as helping develop the plan through communication, innovation, etc.. You will work to translate business objectives to key consumer questions and problems that can be solved. Those questions will be answered through close partnership with our in-house consumer research hub as well as key agency partners.
Your ability to ask the right questions, develop learning plans, & story-tell effectively will influence critical decision making and enable you to help drive the business.
JOB RESPONSIBILTIES:
- Influence decision making by using consumer knowledge to increase the impact of business strategy
- Translate business objectives into relevant consumer questions
- Critical thinking capability that develops insights and implications
- Effective & efficient application of Insights processes, tools, and methodologies
- Find opportunities for growth, including consumer demeanor & behavior changes, consumption occasion shifts, and emerging macro trends
- Effective communicator with ability of building trust and engagement and acting as a doer at all levels
JOB QUALIFICATIONS:
- Bachelor's degree required
- Minimum 4 years’ experience, with at least 2 years of confirmed experience in Market Research Industry (client or supplier side)
- Prefer consumer insights experience from a fast-paced, highly-innovative consumer business, supporting innovation, brand development and strategy
PREFERRED QUALIFICATIONS:
- Insightful Human Advocate – thrive on wanting to know why people act and feel the way they do, love sharing this understanding with others, and aggressively bring the voice of the consumer into the room in a way that has a direct and immediate impact on the business
- Analytical & Strategic – able to synthesize data across different sources into easily digestible influential takeaways to tell a story & advise and guide brand strategy
- Quick Learner – able to quickly understand industry dynamics, company priorities, and internal performance systems
- Team Player in a Dynamic and Fast Paced Environment – able to drive impact and influence across key marketing partner groups. Ability to work in an environment of tight deadlines and multiple projects.
WHY ANHEUSER-BUSCH:
Anheuser-Busch has always dreamed big. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. To reimagine what a beer company can be. And what, together with our people and our partners, Anheuser-Busch can do. Our collective impact is significant. Over the last decade alone, we have contributed more than $400 million to charitable organizations that support our communities, provided over 90 million cans of emergency drinking water, and, together with our wholesaler partners, invested more than $1 billion into responsible drinking initiatives. At the heart of these investments is our shared commitment to community – providing opportunity for our people, lifting our neighbors, and making a meaningful difference in the world. This future is our purpose. A future that everyone can celebrate, and everyone can share in. A future with more cheers.
BENEFITS:
- Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
- Life Insurance and Disability Income Protection
- Generous Parental Leave and FMLA policies
- 401(k) Retirement Savings options with a company matching contribution
- Chance to work in a fast-paced environment among a company of owners
- Free Beer!